The Sr. Decision Support Analyst assists clients with business solution definition as well as campaign management by fully understanding details of the client’s data and Acxiom’s marketing capabilities, ensuring the clients receive accurately segmented, cleansed, formatted and ready-to-market data. You will execute and analyze decision support processes and data to measure campaign efficiency, data accuracy, data integrity, operations performance, customer happiness, and cost-effectiveness. You will provide data, analysis, and recommendations to support various technical operations and ensure client satisfaction as well as research, troubleshoot, administer application administration, and conduct application user training, and code changes.
What you will do:
Executes marketing campaigns which may include, but are not limited to, the creation of campaign specifications, working with clients to validate and obtain sign-off of client deliverables and dynamic campaign execution
Develops, maintains, and improves client relationship through client communications. May have campaign and/or reporting specialty and may be point of contact for some client campaigns
Provides data, analysis, and recommendations to support multiple technical operations and assure client happiness
Provides consultation, support, and communication. Liaisons with multi-channel partners, providing question support and new set up for transfer and encryption
Participates in improvement process for existing solutions such as solution, tool and process changes
Responsible for application administration. Identifies, recommends, and documents code changes or makes appropriate code changes. Constructs and/or improves data documentation as needed and changes processes for clients through established procedures
Investigates and advises clients on potential processing efficiencies, duplications and/or optimum use of data. Drives and shares standard methodologies, adoption of standards and lessons learned with internal Acxiom teams
Maintains domain expertise in designated accounts and processes
Ensures compliance with established procedures, project requirements and service level agreements through audits
Responsible for measuring the performance of email acquisition campaigns and developing insights to inform acquisition, engagement, and retention strategies.
Requirements:
Experience with large scale data sets to generate insights and recommendations
Experience working with data sets to process complex segmentation business rules and measurement across email campaigns
Demonstrated problem-solving skills
Skilled in data visualization tools
Ability to execute email marketing campaign suppression processing, waterfall reports, audience count reports and analyses
Analyzing the results of tests, and sharing insights into the results
Own the development of customer audiences for use in email campaigns
Help build improvements in internal analytics and measurement tools and reports
Experience with email analytics, holdout test methodologies, and developing campaign tracking reports
Bachelor’s degree and a minimum of 5 years of related experience or equivalent work experience
Campaign management experience
Sophisticated knowledge of solution management
What will set you apart:
Real-time processing experiences
Knowledge of file processing
Understanding of standard methodologies
Documentation
SQL / PL –SQL
UNIX
Jira
Document job process with audit points, checklist and process manuals
Research problems for future or ongoing programs
Analyze and validate processing specifications with client or Acxiom team
SAS
Knowledge of Information Technology practices.
Marketswtich
Manage and process large quantities of sensitive data
Point of contact for issue resolution
Design, prepare, execute, and monitor data processing jobs per specifications
Specific Industry knowledge.
Demonstrated ability to own / drive communicate with clients and internal partners – answering complex questions, resolving issues, conducting research for client marketing team including marketing management
Primary Location City/State:
Homebased – Conway, Arkansas
Additional Locations (if applicable):
Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person’s race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.
Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https:////www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .
Attention Colorado, California, Connecticut, Maryland, Nevada, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected] .
We are leaders in helping brands achieve the number one mantra for every business – know your customer. For fifty years, we’ve helped marketers deal with a fast-changing future of growing channels, data and technology. By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business.
We’re one of the marketing industry’s most experienced, respected and forward-thinking leaders. For nearly fifty years, we’ve helped the world’s best marketers understand their customers so that they can reach people with relevance rather than randomness. Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel.
Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you’re an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out.
At Acxiom, our values begin with our associates, who are the single most important driver of our success. We’re looking to hire people who share our core values: collaboration, excellence, innovation, a focus on outcomes, and being empowered to make and own decisions that benefit our clients and our company. Our values represent our brand promise – to our clients and to our associates – and define our company culture.
If you are interested in applying for employment with Acxiom and need special assistance or an accommodation to apply for a posted position, contact our recruiting department at 1-877-314-2049.
We highly recommend you create an account to monitor your resume submissions. Click on the Sign In link above to create an account or sign up at the end of your application.
Interested in Acxiom? Learn about our Equal Opportunities, job postings, and more:
About Us (https://www.acxiom.com/about-us/)
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Find Us on Facebook (http://www.facebook.com/AcxiomRecruiting)
Careers Page
LinkedIn (http://www.linkedin.com/company/acxiom)
Internal applicants need to apply for open positions through their Workday account. Please log into Workday and use the Find Jobs report to search for and apply for positions posted internally. For questions, please contact the recruiter listed on the job posting.
Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https://www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .
Attention Colorado, California, Connecticut, Maryland, Nevada, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected] .
Attention Mexico Applicants: Please see our Privacy Policy notice here (https://www.acxiom.com/wp-content/uploads/2023/07/ACXIOM_MX_AVISO_DE_PRIVACIDAD_EMPLEADOS_Privacy_Notice_Workday.pdf) .
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