Job summary
Amazon Advertising operates at the intersection of retail and advertising, offering a rich array of digital display advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers reach Amazon customers on Amazon.com, across our owned and operated sites, on other high quality sites across the web, and on millions of Kindles, tablets, and mobile devices. We start with the customer and work backwards in everything we do, including advertising. If you’re interested in joining a rapidly growing team working to build a unique, world-class advertising group with a relentless focus on the customer, you’ve come to the right place.
The Senior Strategic Partner Development Manager will be responsible for leading major efforts integrating Amazon’s Advertising full funnel product offering with external advertising solution partners. You will develop and grow relationships with external partners (3rd party solution providers) and their developer teams and work to understand their business, product and customers. You will also work very closely with our Engineering and Product team to ensure that our Advertising products and features fulfill the needs of our external partners. Furthermore, you will work with our external partners to develop go-to-market plans that will grow their business through adoption of their integrated solution offering. Our group functions as a start-up within Amazon, and offers a creative, fast paced, entrepreneurial work environment where you’ll be at the center of Amazon innovation. You will have a direct impact on your customers by making it easy and efficient for these partners to help Amazon sellers advertise their products, increase sales and promote their brands through Amazon advertising.
Job Responsibilities:
* Manage and grow relationships with existing portfolio of 3rd party solution providers, building technology solutions on top of the Amazon advertising API supporting all ad products
* Capture Voice of Partner and quantify impact of feature requests to feed into product roadmap and influence prioritization of product development
* Effectively manage C-level relationships
* Organize and lead Quarterly Business Reviews with external partners
* Lead Joint Business Planning with external and internal partners
* Act as single point of contact that can effectively help API partners manage and grow their business on Amazon
* Identify opportunities to enable business development and engage with marketing teams to execute on these opportunities
* Influence third-party partners to adopt critical and valuable Advertising API features
Impact and Career Growth:
* Manage and grow relationships with existing portfolio of 3rd party solution providers, building technology solutions on top of the Amazon advertising API supporting Sponsored Ads
* Capture Voice of Partner and quantify impact of feature requests to feed into product roadmap and influence prioritization of product development
* Effectively manage C-level relationships
* Organize and lead Quarterly Business Reviews with external partners
* Lead Joint Business Planning with external and internal partners
* Act as single point of contact that can effectively help API partners manage and grow their business on Amazon
* Identify opportunities to enable business development and engage with marketing teams to execute on these opportunities
* Influence third-party partners to adopt critical and valuable Advertising API features
The ideal candidate has deep experience in online advertising managing strategic partnerships and has understanding of product/advertising feeds, and a keen sense for a great customer experience and how to measure improvements against it. They have the ability to discover the true requirements underlying feature requests, can separate the signal from the noise, recommend alternative approaches to come up with creative and optimal solutions for partners and for Amazon. This role is an opportunity to make a significant impact on the future vision for the Amazon Advertising business.
Key job responsibilities
* Manage and grow relationships with existing portfolio of 3rd party solution providers, building technology solutions on top of the Amazon advertising API supporting all ad products
* Capture Voice of Partner and quantify impact of feature requests to feed into product roadmap and influence prioritization of product development
* Effectively manage C-level relationships
* Organize and lead Quarterly Business Reviews with external partners
* Lead Joint Business Planning with external and internal partners
* Act as single point of contact that can effectively help API partners manage and grow their business on Amazon
* Identify opportunities to enable business development and engage with marketing teams to execute on these opportunities
* Influence third-party partners to adopt critical and valuable Advertising API features
A day in the life
An average day, will include combination of external activities (60% of time), connecting with C-level points of contact at the partner to discuss new opportunities and understand progress with previously released initiatives, and internal activities (40% of the time) connecting with internal product managers, marketing on enablement activities and diving into data to understand partner progress.
About the team
Our team focuses on strategic partners, those whom drive the largest impact, are growing the fastest and have high solution quality. We provide depth of support, in order to provide best partner experience and highest results for our joint customers. We also have recently segmented our books of business, in order to improve partner support, allow for increased Partner Development Manager ownership of specific segments and accelerate identification of new opportunities. Our team has diverse backgrounds and we work everyday to raise the bar with partner support.
5+ years of professional work experience
Bachelor’s Degree
Demonstrated experience and success leading impactful, cross-functional projects
Strong experience in Online advertising
Strategic Partnership Management experience
Ability to quickly adapt to changing priorities and generate innovative solutions
Excellent verbal and written communication skills
Strong business acumen
Ability to handle multiple competing priorities in a fast-paced environment
MBA
Experience in bringing technology products to market in a fast-paced environment
Relevant product management/relationship management work experience in the online industry
Experience in ad serving, search engines, SEO/SEM
Experience with CPC advertising and paid search marketing
Workers in New York City who perform in-person work or interact with the public in the course of business must show proof they have been fully vaccinated against COVID or request and receive approval for a reasonable accommodation, including medical or religious accommodation.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
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