ArchiPro Looking for Marketing Coordinator at Auckland, Auckland, New Zealand Full Time

ArchiPro is an online platform for design and architecture, connecting homeowners, products and professionals for all things design and build, and we are looking for a Marketing Coordinator to join our Head Office team.

The strength of ArchiPro is our People. We have a strong emphasis on team culture and have brought together a group of like minded individuals who as well as working hard to create a world class platform, have fun along the way. We are agile, we work at pace and we embrace change.

About The Role

The Marketing Coordinator is vital to ArchiPro’s marketing efforts, responsible for overseeing client paid advertising campaigns, optimising website content, and contributing to our overall marketing strategies.

Alongside the Client Advertising Team Lead they will be responsible for creating and managing client paid advertising campaigns, including Facebook ads, email marketing, and onsite display ads.

They will also support general marketing tasks such as website content management and SEO optimisation. They will be organised, creative, and results-driven with a passion for Marketing.

Paid Advertising Management responsibilities include:

• Develop and manage Facebook advertising campaigns, including audience targeting, ad content, and budget allocation
• Create and execute email marketing campaigns, crafting engaging email content and monitoring campaign performance
• Ensure all content is in line with the ArchiPro brand, complimenting both the client and ArchiPro
• Supervise the development and optimisation of onsite display ads, ensuring alignment with client objectives
• Management of the advertising AirTable, keeping up to date with content, details etc. – ad proofs, sent and content received.
• Manage a smooth workflow of client content where issues/recommendations are reported to the Client team.
• Liaising with and chasing clients for content (with support from Client Advertising Team Lead and Client Success team)
• Send proofs of all advertisements to clients or key internal stakeholders with a deadline (seeking feedback/approval).
• Ensuring all content produced meets the ArchiPro guidelines and standards.
• Support the Client Advertising Team Lead to analyse advertising campaign performance, tracking essential metrics and KPIs
• Collaborate closely with the Client Success team to ensure client satisfaction and retention

Other responsibilities include but are not limited to:

• Conduct keyword research and analysis to identify opportunities for SEO enhancement
• Implement on-page and off-page SEO strategies to improve website visibility and search engine rankings
• Maintain and update website content to ensure accuracy, relevance, and user engagement
• Have the ability and capability to deliver any other ad hoc duties, relevant to the position that may be required from time to time
• Provide data and contribute analysis for key metric reporting with the team and throughout the business
• Go above and beyond to create a memorable experience for our clients. Our success is defined by our clients’ success

Requirements

• Bachelor’s degree in Marketing, Business, or a related field preferred but not essential
• A minimum of 1 year digital marketing experience (email & social marketing experience strongly preferred)
• Proficiency in digital marketing tools and platforms (e.g., Facebook Ads Manager, Google Analytics, email marketing software) a bonus
• Exceptional communication and interpersonal skills
• Creative mindset with the ability to create compelling ad copy and content
• Exceptional organizational skills with the capacity to manage multiple projects concurrently
• HTML coding experience preferred, but can be taught to the right candidate
• Proactive and resourceful with a ‘can do’ attitude

Benefits

• Long service ‘ArchiVersary’ leave – for every year of service you get an extra leave day
• Team building functions and events
• Dog friendly workplace
• Fresh fruit, barista coffee, snacks and a great lolly jar!

Join our Marketing team and make a significant impact on our brand’s growth, customer engagement, and overall marketing success. Apply now and bring your innovative ideas and customer-centric approach to drive our marketing strategies to new heights.