Bloomreach Hiring For Product Marketing Manager at USA, United States , United States Full Time

Job Description

Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including:

Discovery, offering AI-driven search and merchandising

Content, offering a headless CMS

Engagement, offering a leading CDP and marketing automation solutions

Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern Manchen, and Marks & Spencer. Bloomreach recently raised $175 million in a Series F funding round, bringing its total valuation to $2.2 billion. The investment was led by Goldman Sachs Asset Management with participation from Bain Capital Ventures and Sixth Street Growth. For more information, visit

We’re looking for our next Product Marketing Manager for Bloomreach! Help us go-to-market with the latest innovations in our industry leading Search and Merchandising solution – Bloomreach Discovery. Working in one of our U.S. or European offices or from home on a full-time basis, you will be a core part of the Marketing team.

As a Product Marketing Manager, you will support the go-to-market for Bloomreach Discovery, one of our three core product pillars. The customer experience, martech, and digital commerce industry is exploding due to the demands from COVID, and the status quo for businesses is changing rapidly. Fortunately, Bloomreach has an end-to-end product offering for brands that want to deliver personalized customer experiences with a laser focus on e-commerce.

You will work with the Director of Product Marketing for Bloomreach Discovery as well as work directly with a strong product management team on feature launches and market research.

Your job will be to: * Understand the market and the buyer

• Execute on the go-to-market strategy
• Enable the field team to succeed

a. Understand the market and the buyer

• Deeply understand market problems in order to support messaging and positioning for frequent feature launches.
• Act as the point person for sales & marketing on product-related questions.
• Research the competitive landscape and build competitive collateral.
• Be knowledgeable about Bloomreach products and assist in developing marketing material (e.g. demo scripts, blogs, etc.) to articulate our value to prospective customers, partners, and analysts.

b. Execute on the go-to-market strategy

• Launch new features and position with prospects and customers.
• Work with the product team to achieve specific goals for launches.
• Provide guidance on positioning and thought leadership to the content team.
• Work with the marketing/demand gen team to promote Discovery.

c. Enable the field team to succeed and participate in customer meetings

• Help our field teams tell the story of product discovery with illustrative use cases and sales material.
• Develop tools to increase sales effectiveness (e.g. x-pagers, pitch decks, trainings, etc) and support the Sales Enablement team.
• Assist in market problems research through customer interviews and analyst inquiries.

Your success story will be:

• In 30 days, you will understand our current product and the competitive landscape.
• In 90 days, you will meet cross-functional stakeholders, support product launches, and assist in customer research interviews.
• In 180 days, you will lead your own customer interviews and help with C-suite presentations on trends in market problems.
• In 210 days, you will take ownership of your own launches and work with internal stakeholders to determine combined goals.

You have the following experience and qualities: * Professional – experience in B2C e-commerce and high technical aptitude. Bonus for search & merchandising experience or B2B e-commerce experience. Customer-focused.

• Personal – motivation, independence, organization, and the soft skills to work with a truly global team.

Professional experience

• 3 – 5 years’ experience in Product Marketing, Marketing, Product Management, or Customer Success roles.
• Aptitude for story telling and communicating technical concepts to others in a simple way.
• Great communication and writing skills. Public speaking experience is a plus.
• Experience with search, merchandising, and recommendations technology or experience as a user of similar technology is a plus
• Technical proficiency a plus (e.g. marketing to IT, experience in IT or development)
• Bachelor’s degree in marketing, business administration, or technical field

Personal qualities

• Ability to work with a worldwide team (team members in Bangalore, TX, CA, CO, WA, London, Amsterdam, and Bratislava).
• Hunger to win. Outcome-driven, not task-driven.
• A little bit of humor and nerdiness will help you fit right in.

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More things you’ll like about Bloomreach:

Culture:

A great deal of freedom and trust. At Bloomreach we don’t clock in and out, and we have neither corporate rules nor long approval processes. This freedom goes hand in hand with responsibility. We are interested in results from day one.

We have defined our and the 10 underlying key behaviors that we strongly believe in. We can only succeed if everyone lives these behaviors day to day. We’ve embedded them in our processes like recruitment, onboarding, feedback, personal development, performance review and internal communication.

We believe in flexible working hours to accommodate your working style.

We work remote-first with several Bloomreach Hubs available across three continents.

We organize company events to experience the global spirit of the company and get excited about what’s ahead. * We encourage and support our employees to engage in volunteering activities – every Bloomreacher can take 5 paid days off to volunteer*.

The elaborates on our stellar 4.6/5 rating. The Culture score is even higher at 4.9/5

Personal Development:

We have a People Development Program — participating in personal development workshops on various topics run by experts from inside the company. We are continuously developing & updating competency maps for select functions. * Our resident communication coach
is available to help navigate work-related communications & decision-making challenges.*

Our managers are strongly encouraged to participate in the Leader Development Program to develop in the areas we consider essential for any leader. The program includes regular comprehensive feedback, consultations with a coach and follow-up check-ins.

Bloomreachers utilize the $1,500 professional education budget on an annual basis to purchase education products (books, courses, certifications, etc.)*

Well-being:

The Employee Assistance Program — with counselors — is available for non-work-related challenges.*

Subscription to Calm – sleep and meditation app.*

We organize ‘DisConnect’ days where Bloomreachers globally enjoy one additional day off each quarter, allowing us to unwind together and focus on activities away from the screen with our loved ones.

We facilitate sports, yoga, and meditation opportunities for each other.

Compensation:

Stock options are granted depending on a team member’s role, seniority, and location.*

Everyone gets to participate in the company’s success through the company performance bonus.*

We offer an employee referral bonus of up to $3,000 paid out immediately after the new hire starts.

We celebrate work anniversaries — Bloomversaries!*

*Subject to employment type. Interns are exempt from marked benefits for the first 6 months.

If this position doesn’t suit you, but you know someone who might be a great fit, share it – we will be very grateful!

Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees of Bloomreach are considered property of Bloomreach and are not subject to payment of agency fees.

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