Coda Payments Hiring for Social Media Associate Job at Ciudad de México Full Time

Responsibilities

• Lead, develop and implement Social Media Strategy and the overall Content Creation in NOLA region (Mexico, Colombia, Peru, Ecuador)
• Lead, develop and implement social media strategy to amplify brand presence, increase user engagement and drive website traffic.
• Lead and drive creative content creation together with the local marketing and PR agencies.
• Write excellent creative briefings.
• Adopt Codashop’s brand voice and create highly engaging copy for social media posts, push notifications, and digital ads.
• Plan and execute the local boosting calendar.
• Create marketing and social media campaigns across the marketing funnel.
• Lead, Drive and Support the creation of the social media content calendar, planning, implementation, and reporting.
• Collaborate with the Customer Service Team on customers’ inquiries on social channels and streaming channels.
• Support the Social Care Team and develop a community management setup for the region.
• Support the Influencer Marketing team to create relevant content for our own and earned channels
• Provide data-driven, actionable insights, and recommendations for improving social media engagement and campaigns across Codashop’s owned social media channels.
• Research and monitor the activity of company competitors.
• Manage Codashop internal analytic tools, such as social media tools.

Requirements

• At least 2 years of experience in social media marketing.
• Experience in performance marketing is a bonus.
• Experience with the gaming industry and communities is of advantage.
• Experience in developing and executing social content calendars in different social media platforms (Facebook, Instagram, Youtube, online forums, TikTok and Twitch)
• Experience in content creation, working with creatives and agencies.
• Strong ability to interpret social media data (reach, views, engagements, conversions) and present recommendations to improve performance
• Passionate about games and online interactions (social media, online chat, forums, etc)
• Good cultural awareness and understanding of how to thoughtfully engage with a diverse array of people and perspectives.
• Team player with the ability to work across a matrix, fast-paced, and multicultural environment.
• Able to produce presentations and copies in Spanish and English.
• Strong written and verbal communication skills
• Strong presentation skills

Job Type: Full-time

Ability to commute/relocate:

• Ciudad de México: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• Social Media Marketing: 2 years (Required)