Grand Hyatt Playa del Carmen Hiring for MARKETING MANAGER Job at Playa del Carmen Full Time

OBJECTIVES:

• Responsible for management and execution of local marketing tactics
• Responsible for Traditional Advertising, Web/Social, Public Relations and media opportunities in conjunction with hotels’ 3rd party agencies
• Improve hotel positioning in local, national and international markets
• Increase total revenue for various business segments through the executiuon of hotel marketing startegy
• Oversee local marketing expense planning and processing
• Identify new marketing opportunities that support the business needs of each of the hotels segments
• Partner with Marketing Coordinator and Public Relations agencies

OVERVIEW:

The Marketing Manager will report to the Director of Sales & Marketing and implement annual comprehensive marketing and public relations plan to support the business objectives for the hotel. The plan will include objectives(s), strategy and tactics for each of the hotel’s market segments and outlets (Restaurant, Golf, Spa). The ultimate goal is to heighten market presence, increase positive awareness, strengthen brand loyalty, increase market share and produce increased revenues and profitability.

Marketing/Creative Manager will be the driving force behind the creative design process for the visual attributes to the resort such as: F&B offerings, signage, logos, and other imagery needed to tell our brand story and elevate the experience for our guests and digital landscape.

• Creative abilities to create/execute graphic content using canva, photoshop or similar platforms
• Self-starter and a team leader with the ability to ideate around concepts and bring to life marketing strategies to drive revenue
• Effective management skills with a proven ability to meet deadlines
• Creative, organized and strong business sense
• Superb proficiency in spoken and written English
• Effective communications & presentation skills
• Data modeling skills/presentations skills to provide updates on marketing performance
• Budget management and expense processing
• Proven quantitative analytical skills
• Degree in Marketing / PR / Communications, Hospitality Management or related disciplines
• 3 years minimum experience with media planning (advertising, digital asset management, knowledge of PR standards) relevant to local market and/or creative graphic experience
• Project management experience preferred
• In-depth knowledge of marketing principles and strategic planning process
• Must speak spanish