Instructure Hiring for LATAM Content Marketing Manager Job at Trabajo desde casa Full Time

What you will be doing:

• Plan and manage content development and contentdistribution for Marketing
• Serve as a storyteller, developing compelling content thatinspires and moves prospects into action
• Work closely with the cross business unit marketing teamsto design and implement online marketing campaigns through email, blog posts,newsletters, webcasts, videos, white papers, content marketing, articles, ebooks,etc.
• Conceptualize and write compelling, excellent copy foronline marketing channels
• Liaise with PR and Social Media colleagues to ensurecontent properly amplifies the brand and our domain expertise
• Identify new and effective ways to develop and distribute content to ensure maximum ROI that impacts lead generation
• Manage webinars and blog calendars and all associatedmarketing content campaigns
• Manage nurturing campaign content creation and tracking forinside sales through marketing automation
• Work within the marketing automation tools to ensure proper processadherence
• Manage and editcontent developed by external services providers such as creative, writing and production vendors

Here is what you will need to know/have:

• 3-5 years marketing content management experience
• BA/BS marketing degree or equivalent working experience
• Excellent verbal and written communication skills
• Excellent organization skills
• Strongly analytical and data driven: must be able tosynthesize information from various sources and draw meaningful conclusions tocraft business case for content creation
• Proactive andcreative: always thinking of fresh ideas to promote the brand and generatebusiness results
• Superior ability tobuild strong relationships of trust inside and outside of the organization
• Familiarity with marketing automation and Salesforce
• Ability to operate in a high-energy, high-growth, start-upculture
• Self-starter, motivated professional with ability to thinkstrategically and creatively, with ability to execute tactics

Get in on all the awesome at Instructure.

• Competitive salary, stock options, and 401k
• Paid medical, dental, disability, and life insurance
• HSA program, vision, voluntary life, and AD&D
• Paid time off, 10 paid holidays, and flexible work schedules
• Fitness club memberships
• Fully-stocked kitchens and catered lunches
• iMacs or Macbooks

Education/Experience

• Proven work experience as a content creator, journalism or communications (samples a plus).
• Excellent writing, editing, and proofreading skils in Spanish as a native language
• Native Speaker spanish, excellent communication skills in English. Portuguese is a plus.
• Knowledge of SEO and web traffic metrics
• Familiarity with social media
• Attention to detail
• Can learn and communicate effectively in a fast-paced environment.
• Good organizational and time management skills
• Experience using any type of project management. Excellent collaboration skills.