Live Media Digital Hiring for Social Media Paid Ads Expert at Remote Full Time

If you’re a paid social pro who’s looking to create thumb-stopping campaigns, look no further. Be LMDs next Paid Social Specialist.

As a Paid Social Specialist at LMD, you are responsible for developing targeting and budget recommendations, launching campaigns on various platforms, optimizing ads based on KPIs, reporting on campaign metrics, and providing actionable recommendations for improving performance on an ongoing basis. We are looking for creative and results-driven individuals that stop at nothing in order to succeed with strategy and campaigns. We are looking for real in-depth knowledge of how to get around roadblocks, a and b testing, and a true chess-like mentality. The ideal candidate must be results-driven, ambitious, organized, articulate and a self-starter.

LMD is a human-centered agency built on a culture of respect, professional growth and peace and joy of each team member. With numerous perks, including hybrid in-office/remote work or fully remote work options designed to fit your needs, and unlimited PTO, join this fun and competitive team that stops at nothing for our clients.

Paid Social Specialist Duties

• Take an active role in developing paid social strategies for clients that support their overall digital marketing program
• Develop and execute Paid Social campaigns for multiple clients on Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube, TikTok, and others
• Collaborate with other team members on research, campaign creation, and optimization efforts
• Conduct extensive audience, placement, and platform research to help inform Paid Social strategies for LMD clients
• Provide strategic direction on specific initiatives, identifying key messages or value proposition and the best means to communicate or demonstrate this
• Create and present monthly and/or weekly reports with analysis of paid social campaign performance along with strategic recommendations for continual improvement
• Forecast performance and spend for future budget recommendations
• Translate strategic recommendations concerning digital experiences into actionable items
• Collaborate with organic social and other paid media account leads to ensure strategies are aligned across all channels
• Assist in educating and training new team members in paid social strategy, creation, implementation and reporting
• Assist in new business efforts/sales pitches as needed
• Support clients and team members on non-social paid media initiatives when departmental needs arise

Paid Social Specialist Skills Required

• 3+ years of experience managing paid media campaigns, with an emphasis on paid social
• Proficient / Expert use in Facebook Ads Manager
• Strong understanding of LinkedIn, Pinterest, TikTok, and Twitter
• Proficiency in Excel
• Facebook Blueprint certified
• Experience developing testing structures and compiling client-facing deliverables based on performance
• Strong written and verbal communication skills
• Ability to multitask and meet deadlines under pressure
• Experience with Google Analytics, Facebook Pixel and Google Tag Manager
• Active interest in keeping up with social and paid media industries and latest trends

Job Type: Contract

Pay: $1,200.00 – $2,200.00 per month

Schedule:

• Self-determined schedule

Supplemental pay types:

• Bonus pay
• Commission pay

Experience:

• Marketing: 3 years (Preferred)
• Facebook Advertising: 3 years (Required)

License/Certification:

• Facebook BluePrint (Required)

Work Location: Remote