Macpac Ltd. Looking for Head of Loyalty & Member Engagement at Christchurch, Canterbury, New Zealand Full Time

Macpac is Aotearoa New Zealand’s original outdoor brand. Founded in Ōtautahi Christchurch in 1973, we have made it our business to show people that life is better when you are outside. Today, we are happy when we are helping people push their boundaries. We are adventurers – and our goal is to facilitate adventure for as many people as we possibly can.

The Team

Super Retail Group has a clear vision for the future – to grow our Club membership, leverage our closeness to the customer and become a World Class Omni Retailer. To deliver our ambition, we are investing into our Technology and People capability. We are developing and delivering strong customer propositions aimed at attracting, retaining and growing our membership base.

About The Role

The Head of Loyalty & Member Engagement is responsible for active membership, including member revenue & lifetime value, growth, and retention, through delivering a great member experience for members across all channels and across the member journey.

Day To Day Responsibilities Will Include

• Maintain the full gamut of product owner responsibilities through all design, delivery and improvement stages of the Loyalty Program lifecycle/s
• Deliver the committed value benefit of the Loyalty Program.
• Ensure Loyalty program is customer centric, leveraging insights, research and feedback to deliver expectations.
• Work cross functionally with our valued internal and external partners to deliver the best end to end customer experiences for our Omni eco-system
• This role will also design and oversee Macpac’s Club Member communications program / CRM execution – in line with the Loyalty program objectives and broader Brand communications strategy.

About You

• Experience delivering and managing loyalty programs and/or CRM programs
• Strong influencing and stakeholder management skills
• Analytical Skills – Data and digital literacy to ensure sound decisions can be made on enhancements and improvements to the Loyalty program.
• Excellent communication skills (both written and verbal) to succinctly and effectively communicate and influence a large cross functional team including senior leadership
• Strong influencing and stakeholder management skills
• Tertiary qualification related to Business, Marketing or related field

Super Retail Group is proud to be an equal opportunity employer. We support, promote and celebrate diversity and we recognise the benefits a culture of inclusion brings to our workplace and customer experience.