Specific Skills
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
Assist in product development and direct and evaluate the marketing strategies of establishments
Establish distribution networks for products and services, initiate market research studies and analyze their findings
Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
Work Conditions and Physical Capabilities
Fast-paced environment
Work under pressure
Personal Suitability
Effective interpersonal skills
Flexibility
Team player
Dependability
Judgement
Reliability
Organized
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