PikPok Looking for Communications Director at Wellington, Wellington Region, New Zealand Full Time

PikPok is Aotearoa New Zealand’s oldest and largest video game developer and publisher. We strive to successfully provide rich game experiences, crafted by talented teams who are curious, take ownership, and collaborate well. We are committed to providing a safe and supportive workplace that enables our teams to make games which will be enjoyed worldwide across mobile, desktop, and console.

About the Role:

We’re looking for a Communications Director who can oversee our community and marketing teams. This is a role for someone who is comfortable in digital spaces and up-to-date with the latest in social media and mobile marketing tools, who respects the digital privacy landscape and is excited by the opportunity to communicate to a truly global audience of players in more than 200 territories. Leveraging your skills and experience, you will coach, support, and train our Community and Marketing teams to bring our games to market and retain our players with welcoming spaces and engaging content.

The Communications Director’s responsibilities include:

• Providing leadership and guidance to our team of community managers and product marketers and collaborating and advocating for team needs with graphics, video/audio, advertising, and product teams to develop and deliver ongoing promotional activities and foster active game communities.
• Supporting the broader needs of the Publishing division and studio by delivering to product strategic needs, budget planning, seeking stakeholder feedback, maintaining relationships with external parties, and reporting on learnings and successes
• Staying updated on industry trends and best practices, facilitating the adoption of tools for enhanced marketing and community engagement, and ensuring the adherence to best practices, including the application of our policies and legal requirements to player behaviours and community team operations.
• Briefing, testing, and iterating on digital assets (static and video), in collaboration with our visual development and cinematics teams, always seeking to improve product KPIs and support other publishing team functions

Requirements

• Experience in community-based marketing, strategic marketing, or customer relationship management in mobile, video game, or other digital industries
• Ability to coordinate a group of personnel within the parameters of a given exercise, and a willingness to mentor, support and inspire others
• Proactive problem solving, developing strategies based on the needs and KPIs of different products
• Experience managing communities of more than 100,000 followers/members, with a strong player advocacy mindset, risk assessment, and conflict de-escalation skills
• Familiarity with the latest mobile or video game marketing best practices as well as the most recent social media platforms and the varying audiences and content requirements for each
• Familiarity with the digital privacy and legislative landscape and the ability to handle sensitive/confidential issues
• Experience with proposing new initiatives and hypotheses, delivering on a plan, and reporting on winnings and learnings
• Curiosity to understand the holistic needs of the studio and how the team can best deliver on those needs
• Excellent project management skills and the ability to work both collaboratively and independently across multiple deadlines
• Excellent communication skills, both verbal and written, including strong copy and content writing capabilities
• Familiarity with strong graphic design and video editing, and able to communicate on objectives and needs for those assets
• Able to escalate personnel issues as appropriate and to handle sensitive/confidential issues
• A positive ‘can-do’ attitude, strong sense of initiative, and drive to achieving quality output and outcomes

Benefits

PikPok offers a wide range of great benefits, outlined on our careers page: https://apply.workable.com/pikpok/

To apply:

A full position description for this role is available at: https://link.pikpok.com/CommunicationsDirector

Please include a covering letter with your application.

Closing date: 26 June 2023.

We’ll be interviewing through the advertising period for this role and may close applications earlier if the right candidate is found. So, if you’re keen, please don’t wait until the closing date to apply.