Singapore Polytechnic Hiring For Lead /Senior Executive, Content Creation & Digital Marketing – Dept of Comms at Singapore Full Time

Responsibilities:-

• Develop and execute integrated communications campaigns to effectively promote SP, SP schools and their activities.
• Support key internal stakeholders to develop narratives to promote the SP brand.
• Ideate and create compelling, engaging and high-quality SEO content for multiple marketing platforms for our target audience.

This includes website content, social media posts, videos and printed materials.

• Maintain and update SP’s corporate webpages.
• Lead keyword research and optimisation of content in accordance to SEO best practices.
• Monitor, engage and respond to conversations from various social media platforms and SP website.
• Generate reports and analyse metrics of SP’s marketing platforms and website, including campaign ROIs, competitor benchmarking, and web SEO.
• Manage and monitor the performance of external agencies for digital marketing campaigns.
• Manage SP and/ or secondary school student influencers and ambassadors; ensure that deliverables and timelines are met.

The appointee may also perform the following tasks:

• Contribute to the digitalisation efforts of SP.
• Play an active supporting role in events, like the SP

Open House, a major annual outreach event led by the Department of Communications.

• Provide administrative or project support such as representing the department in internal and external project committees.
• Be versatile to provide support across the various communications work streams, in addition to your primary and secondary roles.

Requirements:-

• Candidate will be offered a position that will commensurate with their years of experience.
• People-oriented individual with excellent interpersonal, written and verbal communication skills.
• Able to multi-task and work with tight deadlines.
• Must have experience working on digital and social media marketing campaigns, and at least basic SEO background.
• Innovative, creative and energetic individual who is able to think out of the box.
• Social media savvy and enjoys keeping up with the latest trends.

Successful applicant will be offered a 2-year contract in the first instance. Closing Date: 22 November 2022 If you are shortlisted for the position, you should hear from us within 30 days of the closing date of the advertisement.