The Coca-Cola Company Hiring for Manager Digital Commerce Marketing – LATAM Job at Ciudad de México Full Time

Why being part of Coca-Cola Latin America?

We’re accelerating our momentum as the fastest growing large consumer goods company in Latin America. People are our focus when we’re collaborating with our diverse network of locally connected bottling partners, and when we’re returning every drop of water we use to communities and nature. We empower our employees to challenge the status quo, make bold recommendations, experiment and adapt, so we can grow together and make a great business even better.

Position Overview:

Focus, Scope, & Impact:

• Lead the Digital Commerce marketing campaigns at the OU level, including D2C + B2B2C.

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  Develop strategies, tactics and programs in partner with FFAA and other digital commerce players in order to maximize digital transactions (D2C + B2B2C).
• Develop solutions to increase scale and effectiveness of OU D2C platforms.
• Work in partnership with Digital Commerce team in the development and assessment of the plans, and develop capabilities to evolve the campaigns in real-time.
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  The Digital Commerce Marketing lead plays a key role in disrupt the way we do marketing and educate/spread that throughout the organization.

Function Related Activities/Key Responsibilities:

Work Focus:

• Great understanding and passion for the e-commerce, FFAA, data and CRMs
• Ability to work in Agile cross-functional teams

Related Work Experience:

• Digital – savvy: 8-10 years of digital marketing, including digital commerce and data-driven marketing experience
• Experience working in cross-functional and cross-geographical teams is preferred

Functional Skills:

Key Knowledge Requirements:

Mastery Of (Required):

• Digital, Data-Driven Marketing
• Digital Commerce

Broad Expertise In (Good to Have):

• Digital Platforms
• Relationship with Key Latam Digital Players
• AGILE WAYS OF WORKING
• CRM

Communication Focus:

• Role will require communication with OU IMX lead, OU marketing team, OU commercial team and digital commerce leaders in other OUs;
• Role will also interact frequently with external parties, particularly with the main digital commerce players
• Key role in bringing freshness to the system on disruptive ways to approach marketing

Primary Location:

• Primary location will be Mexico; however Flexible Location is allowed (within Latin America countries). Budget Relocation not approved for this role

What We Can Do For You

• Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Sprite, Fanta, Powerade, Fuzetea and more!
• Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, and restaurants
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  Purpose Driven: Purpose driven approach that empowers our people to protect the environment and communities we serve while delivering safe & quality products.
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  Global Connections: Allows you to develop, enhance and maintain global connections that allow us to move faster and learn from others.
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  Community of Belonging: We’re an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work.

Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.