The Coca-Cola Company Looking for Communications Director – Mexico at Ciudad de México, México Full Time

We’re accelerating our momentum as the fastest-growing large consumer goods company in Latin America and the leading beverage company in the world. People are our focus when we’re collaborating with our diverse network of locally-connected bottling partners, and when we’re returning every drop of water we use to communities and nature.

We have a diverse and empowered team that challenges the status quo, makes bold recommendations, experiments, and adapts, so we can grow together and make a great business even better.

Here’s some of the things you’ll be doing:

Lead and protect the reputation of The Coca-Cola Company and its brands in Mexico with a focus on national and regional media, local government and non-governmental organizations, pressure groups and employees. You will be leading teams designing our corporate voice in Mexico, while engaging in a regional conversation across LATAM

Here’s some of the things you’ll be doing:

Build and protect the reputation of The Coca-Cola Company and its brands in Mexico with a focus on national media, local government and non-governmental organizations, pressure groups and employees.

Key Responsibilities

• Lead Mexico´s leadership communications implementation strategy to protect and promote our business, to gain control of the health-related debate and to help build and activate a third-party advocacy network.
• Lead 360-degree communications campaigns and the coalitions’ building strategy.
• Gain the goodwill of key stakeholders, influencing positive agenda setting around relevant business issues and increasing the Company’s reputation, as well as brands and categories positive positioning, especially among opinion elites/shapers.
• Create the right public opinion environment to avoid any type of discriminatory measures by leading our Corporate Reputation messaging to protect/promote our business, our brands, and our Company, balancing the debate on a continuous basis.
• Provide strategic leadership to the Bottler´s Communications Teams focused to enhance our business reputation, further our growth and maximize our joint influence in our business environment.
• Foster the reputation of our business in Mexico through the design and implementation of the communications plans on sustainability, involving bottlers, other functions, and key stakeholders.
• Build and manage relationship with media outlets in Mexico
• Design and implement in coordination with LA OU contingency and crisis management plans to anticipate solutions and protect the business in the country.
• Manage the implementation of the external & internal communications plans, in coordination with the LA OU communication guidelines.

General Requirements

• Fluent English and Spanish
• University degree, preferably in Journalism, Literature, Languages or Arts.
• 8 -10 years of corporate communications or marketing experience
• Additional media / digital Strategy background desired.
• Professional writing & communications skills.
• Strategic thinking
• Analytical and problem-solving abilities.
• Ability to interact with senior Associates within the business with clarity and confidence.
• Working knowledge of the national/regional media scene as well as a sound understanding of business economics.
• Proficiency in communications
• Collaborative, network-oriented mindset
• Experience in managing media, including critical media
• Excellent written, verbal, interpersonal communications skills
• Strong ability to work agilely in different teams, both inside & outside of the system
• The role is focused on external/internal and brand communications.
• The position involves influencing and negotiating with others.
• The role includes working with external and internal parties who have differing or opposing interests

SkillsUser Experience (UX); Videography; Photography; Social Media; Press Releases; Speech Writing; Community Outreach; Media Relations; Video Editing; Executive Communications; Digital Content; Public Relations (PR); Agency Relationships; Microsoft Office; Search Engine Optimization (SEO); Data Analytics; Influence; Strategic Communication; Digital Communications; Business Communications; Copywriting; Public Policies; Sustainability Communications

Our Purpose And Growth Culture

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

,communication&sustainability

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