Twinkl Educational Publishing Looking for Marketing Assistant – New Zealand at Auckland, Auckland, New Zealand Full Time

Location: New Zealand; remote

Pay Rate: NZD $25-$27 per hour

Contract: 37.5 hours per week, 6 months fixed term (with potential to extend)

Hiring Manager: Rebecca Usherwood Recruiter: Frazer Morton

The team at Twinkl create resources for primary teachers and educators and we would love for our resources to reach as many educators as possible across New Zealand! As we continue to grow and want to expand the resources and the support we can offer, we need to grow our team, and that’s where you come in!

We are looking for someone to join our marketing team. This fun role will give you the opportunity to play a key part in developing and marketing the Twinkl brand. We are looking for a social media-savvy individual who would enjoy the chance to post relevant, engaging and informative content on behalf of the Twinkl team. We are well-established on Facebook and Instagram and are looking to extend into other channels including Tik Tok, Twitter and Pinterest.

If you’re passionate about marketing, communication and helping those who teach, we’d love to hear from you!

Your weekly activity could include:

• Responding and engaging with members of our social media channels
• Sharing Twinkl resources and using your expertise to advise our followers
• Developing and building relationships within our communities
• Creating quick and engaging posts and content
• Reaching out to members in other groups and directing them back to our communities
• Maintaining the social media groups
• Spotting trends within the primary teaching community and beyond, and being able to respond/ pivot quickly to make the most of these trends
• Interacting with customers on social media platforms, being the voice of Twinkl and offering advice and support where needed
• Building up the social media channels and increasing our following
• Copywriting for social media feed posts
• Scheduling content for publishing
• Gathering insights from our community to share with your team
• Responding to line manager queries and attending weekly meetings (via video call)

The marketing team has a friendly working atmosphere. Good communication, both conveying your ideas and listening to those of others, are essential for this role.

In this role, you will learn:

• How to write copy in the Twinkl tone of voice and how to schedule social media posts
• How to analyse social media data and how to optimise the times at which you schedule your posts

You’ll work with:

• The New Zealand Country Manager
• The Head of APAC
• One other Marketing Assistant

Requirements

To succeed in the role, you will:

• Be a fantastic communicator who thrives when working in a close-knit team
• Have excellent spelling and grammar
• Have a thorough knowledge of the New Zealand primary market, and of our customers
• Be passionate about using social media to create strong and supportive communities
• Be able to work under own initiative with minimum supervision but also as part of a team
• Be organised and adaptive, able to work to tight deadlines and manage your time effectively
• Be able to work collaboratively

We’re interested in anyone who meets one, or a combination of the following:

• Good knowledge of social media, memes and trends
• You may have previous experience running social media channels for yourself or a small business
• Recent classroom experience, a lived experience of disability/diversity and/or strong interest in the early years
• Will to be flexible around working times. Being able to work half your working week during weekends and evenings. Hours can be agreed upon between you and your line manager to work office hours

Benefits

In return for everything you can bring, we can offer you an exciting role in a fast-growing and dynamic business, with plenty of career opportunities.

Here’s a couple of the things that make Twinkl a great place to be:

• A friendly, welcoming and supportive culture. We believe work should be fun and always put people before process
• Flexible working with opportunities to work from home
• Twinkl are proud to be an Equal Opportunities Employer. We celebrate diversity within all of our teams and are committed to continuing to build an inclusive workplace for all. If you require a reasonable adjustment to the application/selection process to enable you to demonstrate your ability to perform the job requirements please include this at the foot of your covering letter. This will help us to understand any modifications we may need to make to support you throughout our selection process
• Continuous Professional Development (CPD) – Our ever-evolving program includes: Monthly progression reviews, Twinkl’s Management Scheme, commercial awareness training, leadership coaching quads, career chats and mentoring
• Collaboration across continents! You’ll plug into a global team working to help improve the lives of educators around the world

Our Recruitment Process: