Job Description
The Personalization Marketing Analyst is responsible for supporting the Personalization Marketing Analytics team with campaign development, analysis, and data-driven insights; enabling the creation and execution of actions that drive increased revenues and margins. This position is responsible for pulling customer segments for direct marketing campaigns (email, SMS etc.) that maximize ROI. This position will support all aspects of individual campaign set up including offer set up, audience selection, testing plans, quality assurance and program performance measurement activities. This position is also responsible for supporting analysis of customer data to generate insights which improve the customer experience and drive customer acquisition, sales and retention.
What Will You Be Doing?
What Do You Need To Bring?
Our Company
Abercrombie & Fitch Co. (A&F Co.) is a global retailer of five iconic, omnichannel lifestyle brands catering to the kid through millennial customer: Abercrombie & Fitch, abercrombie kids, Hollister, Gilly Hicks and Social Tourist. At A&F Co., we’re here for our associates, customers and communities on the journey to being and becoming who they are – and because no journey is the same, we strive to create an inclusive culture, where everyone is free to share ideas.
Our Values
We lead with purpose and always put our people first, which is evidenced by our Great Place to Work™ Certification, as well as being a 2021 recipient of Fortune’s Best Workplaces in Retail, and named a Best Place to Work for LGBTQ+ Equality by the Human Rights Campaign for 16 consecutive years. We’re proud to offer equitable compensation and benefits, including flexibility and competitive Paid Time Off, as well as education and engagement events, including various Associate Resource Groups, volunteer opportunities and additional time off to give back to our global communities.
What You’ll Get
As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F is committed to providing simple, competitive, and comprehensive benefits that align with our Company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:
ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER
Notice (For Colorado, New York, California and Washington): The recruiting pay range for this position is $78,000 – $80,000. Factors that may be used to determine your actual salary may include your specific skills, your years of experience, your work location, comparison to other employees in similar or related roles, or market demands. The range may be modified in the future.
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