MGM Resorts International Hiring for Paid Media Specialist (Corporate) at US, Nevada Full Time

Location:

US, Nevada

PRIMARY PURPOSE: The Paid Media Specialist is a key part of bringing our advertising campaigns to life. They will work to build the campaigns within our media platforms or work with our agency partners to ensure all pieces of the campaign are delivered for build. This position will work across paid search, programmatic advertising, paid social and traditional media across a wide variety of MGM Resorts brands in the United States.

PRINCIPAL DUTIES AND RESPONSIBILITIES:

• Execute and optimize integrated media strategies across various properties and brands

• Responsible for key project management tasks, such as media grid updates, audience planning, tag building and timeline tracking

• Collaborate with their peers to understand how all paid media is working together to further our company goals

• Maintains a profound understanding of the trends within media as well as the brands and verticals of MGM Resorts that they are responsible for

• Partners and collaborates with the media AOR and social media team to track and effectively manage the property vertical, corporate and partner media budgets to ensure accuracy; manage the Accounting approval workflow and hierarchy to ensure that the media agency of record and MGM Resorts International direct media partners are paid within their contract terms

• Perform other job-related duties as requested

MINIMUM REQUIREMENTS:

• High School Diploma

• Two (2) or more years of experience in marketing with an emphasis on digital paid media

PREFERRED:

• Bachelor’s degree in Communications, Marketing, or Business Management; or equivalent education and experience

• Minimum of three (3) years in marketing with an emphasis on integrated or digital media

• Experience in planning, executing digital campaigns, with an understanding of programmatic

• Experience working with and managing agency resources

• Experience in delivering integrated media campaign strategies and subsequent reporting

• Google AdWords and Facebook Blueprint Certifications

MGM Resorts International is an Equal Opportunity Employer: Women/Minorities/Veterans/Individuals with Disabilities. In compliance with the Americans with Disabilities Act, MGM Resorts International will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.

MGM Resorts International believes in providing opportunity for every employee to grow, develop and succeed in a work environment where you can be your best. We encourage you to explore our job opportunities. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact our Corporate Diversity and Disability Outreach department at 1-844-247-0370 or email [email protected]