Southern Glazer’s Wine and Spirits Hiring for Data Scientist at Miami, Florida Full Time

What You Need To Know

Overview

The data scientist/web analyst will work with external partners, digital business partners, enterprise analytics, and technology team to strategically plan and develop datasets, measure web analytics, and execute predictive and prescriptive use cases. The role demands the ability to Learn quickly while working a fast-paced, team-driven environment managing multiple efforts simultaneously. Adept at using large datasets and using models to test the effectiveness of different courses of action. Promote data-driven decision making throughout the organization. Define and measure the success of capabilities we provide the organization.

Primary Responsibilities

• Analyze data captured through Google Analytics and develop meaningful actionable insights on digital behavior.

• Put together a customer 360 data frame by connecting CRM Sales, Service, Marketing cloud data with Commerce Web behavior data and wrangle the data into a usable form.

• Use predictive modeling to increase and optimize customer experiences across online & offline channels.

• Evaluate customer experience and conversions to provide insights & tactical recommendations for web optimization.

• Execute digital predictive use cases and collaborate with the enterprise analytics team to ensure the use of the best tools and methodologies.

• Lead support for enterprise voice of customer feedback analytics.

• Enhance and maintain digital data library and definitions.

ReferenceNumber: 2235

Category: Administration

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