Woolworths Group Looking for Social Media Manager at Auckland, Auckland, New Zealand Full Time

• Join one of Aotearoa’s largest digital retailers
• Hybrid and flexible working offering a supportive team culture
• Competitive base salary + Bonus + Team discount card + Other discounts

Ready to make an impact?

We’re looking for a Social Media Manager to drive social media excellence and best practice through owning our social media platforms like Facebook, Instagram and Tik Tok.

You’ll be joining a fun and supportive team that celebrates unique perspectives, successes as well as failures (or “fail yays” as we like to call them), and learning and development. We also like to have a laugh, share food inspo, and connect together online and in person.

About the role | Mō te Tūranga

The role is responsible for the quality and channel health of our social media channels, providing the voice for our brand.

Which Includes

The Social Media Strategy:

• Conduct comprehensive research and analysis to identify the most suitable social media platforms for reaching our target audience and achieving our objectives.
• Develop and implement a strategic roadmap outlining goals, key performance indicators (KPIs), and tactics to maximize brand presence on selected platforms.
• Stay updated on the latest social media trends, tools, and best practices to maintain a competitive edge.
• Define the social customer contact strategy in collaboration with relevant stakeholders.
• Work cross-functionally to forecast upcoming campaigns and govern content into the right channel.
• Lead and manage planning, alignment and own a centralised calendar of social activity to give visibility for various stakeholders.

Influencer Management

• Work with our Influencer agency to manage our existing brand ambassadors as well as growing the programme based on the social strategy.

Analytics And Reporting

• Monitor and analyze social media performance using relevant analytics tools to track engagement, reach, and conversion metrics.
• Generate regular reports that highlight key insights, performance indicators, and recommendations for optimizing future social media strategies.
• Stay informed about industry trends, competitor activities, and customer feedback to proactively adapt social media strategies.

About you | Mōu

You will be responsible to identify and drive opportunities to increase the customer engagement across social media and to suggest and execute improvements to business processes, platforms, content and ways of working to maximise Countdown’s return on investment for social communication.

You’ll Love This Role If You

• Are a customer/centric thinker
• Have strong analytical ability and a problem solver.
• Have the proficiency in using social media management tools.
• Are able to articulate ideas and deliver in a way that is clearly understood and achieves outcomes.
• Are Innovative and not content with status quo, always looking for new ways to delight internal customers and provide business improvements
• Have gained experience working in complex, multi-stakeholder environments.

Working with Woolworths NZ | Me mahi tahi tatou ki Woolworths NZ

Our purpose is to make Kiwis’ lives a little better every day.

We’re friendly, down-to-earth, and energetic – we work hard but we have a great time doing it, and we love what we do. There is plenty of scope for new ideas, lots of room for you to add value, and importantly, you’ll be working with a business that touches the lives of three million New Zealanders a week. We offer a diverse range of career opportunities across our ecosystem.

Countdown

Cartology, Vineonline & CountdownX

Primary Connect

Wholesale Distributors Limited (Super Value & Fresh Choice)

We are proud to be a Work 180 endorsed employer for all women, view the great work we do here.

Come as you are | Nau mai, whakatau mai

We’re an equal opportunity employer and are committed to the principle of equal opportunity for all.

If you’re smart and good at what you do, let’s work together | Me mahi tahi tatou

PS – The title of this role has been changed for advertising purposes and as per the responsibilities of this role. The official role title is Content Manager – Social Media & Influencer Partnerships.